On most blogs, older blog posts are as if they’re the big elephant in the corner. It doesn’t matter if it’s because they’re old or not being indexed; updating older blog articles is an excellent option to give old blog posts a fresh start and boost your site’s overall SEO.
But how do you update older blog posts to improve SEO without starting all over again? What are you looking for to ensure that the changes are efficient?
If you are updating your blog post about SEO, begin with the basics of searching for keywords already in use. Then review competitors’ content and re-design the page’s SEO by changing the text.
Why don’t you have to handle this by yourself? A robot-generated SEO and content assistant can manage everything for you.
In this article, we’ll provide some suggestions to update old blog posts to SEO with the help of an AI content assistant. By the end of this article, you’ll know precisely how to give the content you’ve already published an extra boost to begin to rank higher and reach many more readers.
Why is the process of updating blog posts important to SEO
- Google is fond of old content, but they are updated with the latest data.
- Update the content with current information.
- Fill in the content inconsistencies.
- Change in keyword search volume.
- In general, readers appreciate current information.
What should be the priority of blog posts that need to be updated, keeping SEO considerations in your
If you need to be more motivated and start planning the update of all blog posts, Let us pull the strings here. There is no need to alter every blog post you publish on your site. Instead, focus on the ones that need to be modified to achieve better outcomes in terms of SEO. You can also design them to help them get higher rankings in the result pages of search engines.
How do you decide which blog posts that will be updated on SEO? It is best to select blog content that meets the following requirements:
- The decline in traffic Old blog posts has experienced a decrease in organic traffic over time.
- Content with a ranking potential: Content that ranks among the top 10 results but is outside the top 3 search results.
- Excellent impression, But no traffic: Content that ranks higher on Google but needs to receive clicks.
- More bounce rates: Articles with abundant traffic, but the visitors don’t invest a significant amount of time or do not take any action.
- Information that is outdated: Content with outdated information, such as data or numbers that are not up to date.
Use Google Search Console Tools to determine which blog posts fall into this category. Start making changes to the blog on an ongoing basis.
How do you update blog articles for SEO?
We’ll now move on to updating blog posts to reflect SEO aspects. Starting with keyword research and rewriting the post.
- Search for keywords that are already in use and also for new keywords.
First, create a keyword report. The report should contain the past and current keyword search volumes of the ones you have used within your post. Also, the way your content performs with these keywords.
While specific keywords are stable over time, others might fluctuate in the volume of searches. Therefore, if you discover some keywords’ search volumes have declined significantly, it is possible to focus on a relevant new keyword and optimize your blog post to match the latest search term.
- Examine competitors’ content.
Check out the content that appears to rank better in the search results. Naturally, you conducted the competitor analysis before you published your article. However, over time, competitors could modify their content. In addition, new content could increase in popularity.
So, it is essential to examine your competition again before changing the blog’s content. Find and fill in the gaps in range when updating your blog.
- Rework using on-page
The blog’s title or meta description subheadings can refresh your content. If your blog’s content makes an appealing appearance but needs to get the attention it deserves Optimizing the snippets of content will help significantly. Be sure that the titles and descriptions of your blog describe your blog effectively and draw people to click on it.
- Find new backlinks
Backlinks can have a significant impact on SEO. They are among the most important Google search ranking factors. Thus, obtaining more high-quality backlinks can help improve the SEO performance of your blog article.
Utilize GetGenie AI content assistant – make changes directly to posts in WordPress.
Writing your blog post from scratch can be quite troublesome. It is better if there is a way to incorporate AI when writing to improve output. GetGenie AI content assistant can assist you in editing your blog post with efficiency and the least effort.
It’s fantastic that you don’t need to do anything extra to make changes to the content of your WordPress post. GetGenie AI integrates with the WordPress post interface and offers the option of updating blogs in various ways. Beginning with keyword research, GetGenie AI covers competitor analysis and generates meta titles, meta descriptions, and all aspects of writing blogs.
How can you improve WordPress blog posts to be SEO-friendly using GetGenie AI?
GetGenie AI content and SEO assistant is integrated into WordPress Gutenberg editor and Elementor. This means you can avoid the hassle of copying your content from one platform to the next. Open your WordPress article with editor mode. Then, you’ll see a “WRITE FOR ME” button in the upper bar. Select the”WRITE FOR ME” button to start GeGenie Blog Wizard. GeGenie Blog Wizard interface.
Utilizing the Blog Wizard, You can look at the current keywords, find new keywords, design new titles, review blogs from your competitors, and more.
Find the SEO score for a current blog.
In your Blog Wizard, the first step is to input your post’s primary Keyword and context. For a score on SEO, you must activate SEO Mode. SEO mode. After you’ve enabled the SEO mode and you can analyze your keywords. Will appear. Select a location and click the ANALYZE KEYWORD button.
The report you receive is the report on keywords, which includes keywords analysis, a summary chart of the trends in search volume, and a list of related keywords.
To determine the SEO score of your current article, you need to get information. To do that, click on the tab for competitors from the report on keywords and click the fetch data button.
Examine old keywords and Target new keywords.
This Keyword Analyse provides the volume of searches of your targeted Keyword and a comprehensive analysis of the average search volume over the past twelve months, including the most and lowest values. Additionally, it provides the level of competition and CPC for your chosen Keyword.
Overview Chart overview chart depicts graphs for trends in the Search volume trend and Google trends for your chosen Keyword.
Based on this report, you will get an overview of how the Keyword that is the main focus of this article performs. If you believe the search trend has changed or changed, consider introducing new keyword suggestions from Related Keyword suggestions.
You can select a fresh keyword in the keywords. Analyze that Keyword using the same method and include the Keyword in your blog article.