Ways to Improve SEO on Your WordPress Site

Ways to Improve SEO on Your WordPress Site

You’re probably reading this. You’re reading this as you try to boost SEO on the WordPress website. Are you sure?

Are you searching for other ways to boost your WordPress SEO besides Yoast?

I’m not psychic. I’ve been in the same position previously.

It’s a reasonable bet that many of us WordPress users are trying to improve the speed of our pages or pick the most SEO-friendly themes.

WordPress is utilized by 64 percent of all sites for which a CMS is recognized. This is 40.6 percent of all websites.

If you toss a coin, you stand a 40.6 percent chance of having the website developed on WordPress. That’s quite a bit.

That may be why websites such as TechCrunch, Star Wars blog, Beyonce, Playstation, Facebook’s Newsroom, and eBay exist. Please make use of it.

Search Engine Journal is built on WordPress. We have more than 2 million organic visitors each month.

Regarding enhancing SEO performance on WordPress, I’m usually forced to search blogs to find a few tips and tricks centered on Yoast. Yoast plugin.

What about all the other factors that Yoast is not in control of?

After more than 11 years of working on WordPress websites, I’ve compiled the following tips that will assist other WordPress site owners improve their SEO strategies.

WordPress.org Vs. WordPress.com Which One Is Better?

WordPress.org is the most apparent winner in picking between WordPress.org and. WordPress.com.

WordPress.org allows you to modify WordPress.org’s themes, widgets, and plugins completely. It’s free self-hosted, and perfect for enhancing SEO. This is the same platform used by the sites mentioned above.

WordPress.com has limited storage space; there is no FTP access. There are better choices for SEO.

Choose a WordPress Theme Best for SEO

Let’s be honest. When choosing a WordPress theme, SEO is usually at the very bottom.

Visual design and interaction are more interesting to consider when creating your site.

However, while selecting one that is SEO-friendly for WordPress could be a simple thing to overlook, choosing an SEO-friendly design is crucial to an effective site.

These are my favorite themes when selecting the WordPress theme that’s best for SEO.

  • Astra.
  • Genesis.
  • Divi.
  • GeneratePress.
  • OceanWP.

Determine Your Preferred Domain

When selecting your domain of choice, You’re choosing between two options:

Web Vs. non-www

Let’s clarify there is no SEO advantage to having a domain with www or not-www in the setting of the part you want to use.

I don’t use www on my website (https://annaleacrowe.com).

The past was when the word “website” was the norm when you created your site.

If you’re a large business with lots of traffic on its website, choose the www version of the domain you prefer. If you have an environment with a website, you can have a CNAME record to redirect traffic to failovers.

Change Your Permalink in WordPress

 

The first choice is more easily read and is the most popular canonical URL. These are the kinds of URLs that people want to view.

Additionally, keeping a clean and SEO-friendly URL structure could have a negligible effect on the content you post.

John Mueller of Google John Mueller said on Twitter, “The SEO effect of keywords in the URL is minimal once the content is indexed.”

Even if you only feel a tiny impact but it’s worth it to enhance the user’s experience.

To alter the default settings for permalinks in WordPress To change your default permalink settings, visit locations> permalinks.

Select Then, select Post Name as the choice. Post Name works on all websites.

But you can create an individual structure based on your personal preferences.

Turn on Breadcrumbs

SEO professionals and amateurs recognize that breadcrumbs can be the same as printing Mapquest directions in the early 2000s.

It’s crucial to know it’s not about those bread crumbs you put on chicken parm. I’m referring to the kind of breadcrumbs that you can find on the top of websites or in your navigation menu.

Like this.

If you’ve installed Yoast SEO, you can do it in less than 5 minutes. Yoast SEO plugin installing breadcrumbs can be accomplished in less than five minutes.

Go to Yoast SEO > Search Appearance > Breadcrumbs > Enabled.

Decide to Enable or Disable Comments in WordPress

Do you permit or turn off comments on WordPress? This is a difficult choice and is contingent on the condition of the WordPress website.

If you already have comments on your website, google’s John Mueller says removing words will affect your rankings. It is possible to remember them based on how inauthentic the terms appear.

If you do not have comments, you may like to leave it as is. Google’s Matt Cutts reported it shared that comments that contain poor grammar and spelling could affect your rankings.

It’s all your decision whether comments accompany your site’s vision.

To turn comments on WordPress on or off, visit the Settings menu > Discussion.

Choose SEO-Friendly Plugins

If you find yourself happy with plugins and begin installing plugin after plugin, please stop.

This is as harmful as watching someone apply self-tanner too often ( almost).

If you begin to load your WordPress website with plugins, you carry the entire baggage they bring. Many plugins can lead to excessive code bloat, heavy markup, and non-semantic codes, which can decrease the speed of your website.

When selecting SEO-friendly plugins to use with WordPress, make sure you choose a simple one.

  • Yoast SEO.
  • Rank Math.
  • Broken Link Checker.
  • WP Super Cache.

Block Pages Using Your Robots.txt File

There’s an equilateral triangle When you play with your robots.txt document. Anyone who is an SEO marketer will tell you that crossing the line can feel like a trip of 11 hours on a tequila train. It’s a hot mess.

I need help to tell you how many of my clients have contacted me to audit their technical site because it’s no longer ranking, but the main issue is that it’s a corrupted robots.txt file.

The first step to editing your robots.txt file is to understand the fundamentals.

If your robots.txt appears as follows and you’d like your website to be indexed through search engines, stop what you’re doing now to correct your robots.txt.

 

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